Toolkit for Energy Efficiency Campaigns (Campaign Toolkit with Guideline)

Cities often face challenges in communicating energy efficiency due to limited resources. The RE-SEEties project aimed to equip municipalities with ready-to-use tools to effectively engage their residents.

With my team, I developed two distinct visual campaigns: “Let’s Catch the Runaway Energy,” focusing on wasted energy, and “TOGETHER, We Can Save More,” which emphasized collective action. These toolkits included customizable posters, social media assets, and detailed guides, allowing cities to adapt the materials to their specific goals. This resource empowered municipalities to launch impactful campaigns with minimal effort, amplifying their outreach. (The guideline is free to download here (PDF, 694 KB).

Concept: Gyula Gabor Toth, Design: Lívia Hasenstaub (Let’s catch the runaway energy), Rita Honosi (TOGETHER, we can save more), Energy character design: János Orbán

Previous
Previous

ARTS Project (Campaign tools and promo videos)

Next
Next

RE-SEEties Program (Communication Strategy and Tools)